Social media platforms are always changing. Often, it appears that as soon as you’ve found out the ideal approach to participate with the social network and gain new followers, someone comes up with a better way. But don’t think of it as someone beating you to the punch; instead, consider it a helpful tool that you can use to improve your future postings for interactive social media posts.
What Is the Definition of Interactive Social Media Posts?
When we talk about interactive social media posts, we mean postings that are meant to engage the reader and elicit an action or response from them.
Interactive posts come in a variety of shapes, sizes, and formats, but they all have one thing in common:
Here are some of the most common types of postings that will elicit reactions and promote social media engagement:
- Sweepstakes, Contests, and Giveaways
People enjoy getting free s**t. If you give away a free gift card or raffle tickets, you can bet that customers will click, provide their information, and cross their fingers in the hopes of winning. - Polls and Quizzes
Here are some of the most common types of postings that will elicit reactions and promote social media engagement:
As we all know all too well, social media is a great platform to express yourself. People are quick to interact and respond with their opinions, no matter how unimportant a short quiz or poll topic appears to be.
- Surveys
A survey can be a multi-question list about anything important, like climate change or criminal justice, or it can be entirely ludicrous, like which of the Real Housewives has the best style, hair, or house.
Soliciting reader feedback is a tried and true method of engaging readers. - Calculators.
Calculator software is great for financial firms. A budget calculator or a mortgage calculator, for example, might be a beneficial tool that individuals use for several minutes at a time and return to on multiple times. - Infographics that are interactive
Consider uploading some eye-catching infographics if you want to produce shareable interactive material. You may make a flat, static infographic interactive by including a hover feature that your readers can use. - Streaming Videos
Live videos are engaging content, especially on platforms where your audience may engage in real time, such as Instagram. Just be sure to only share high-quality video content. Posting low-quality content can backfire on you.
Contact us for the best Interactive Social Media social media posts to grow your audience.